棉娃娃发烧友圈作为一个关注焦点一致、情感活动实践相通的亚文化网络趣味团体,推动了其团体内部的互动盛典。这一圈层随着棉花娃娃这一时尚产品的走红,逐渐被大众所重视。本研究聚焦于“豆瓣娃圈–棉花娃娃”社群,运用互动仪式链理论框架,通过深度参与观察法,深入剖析了网络趣缘社群——即豆瓣平台上专注于棉花娃娃的兴趣小组,其成员如何借助互动仪式构建共享情感空间,进而实现个体与集体心理身份认同的塑造过程。研究揭示,豆瓣娃圈作为平台,不仅为社群成员提供了广阔的互动舞台,还促进了信息交流与情感共鸣的深化。社群内部形成的规范体系,有效界定了群体边界,确保了内部生态的和谐稳定,排除了非成员的干扰,维护了社群文化的纯粹性。在这一过程中,成员间通过一系列精心设计的仪式性互动,如分享养娃心得、参与线上活动、共同庆祝特殊日子等,积累了丰富的“情感能量”,这种能量不仅增强了成员对自我身份的确认,也深化了对所属群体的归属感与认同感,从而强化了社群的内在凝聚力与向心力。The cotton doll enthusiasts circle, as a subcultural network fun group with the same focus and the same emotional activity practice, promotes interactive celebration within its group. This layer, with the popularity of the cotton doll fashion products, gradually gained public attention. This study focuses on the community of “Douban Doll Circle-Cotton Doll”, and uses the theoretical framework of interactive ritual chain and the deep participation observation method to deeply analyze how the members of the online interest community, that is, the interest group focusing on the cotton doll on Douban platform, build a shared emotional space with the help of interactive rituals, thus realizing the shaping process of individual and collective psychological identity. The research reveals that the Douban Doll circle,
